The Conifer Blog

Better Together: Quant & Qual Image

Research Best Practices

25 Feb 2021

Better Together: Quant & Qual

From Awkward to Insight: Exploring Discomfort in Research Image

Ethnography

29 Jan 2021

From Awkward to Insight: Exploring Discomfort in Research

Is Your Brand Equity Holding You Back? Image

Leadership

10 Dec 2020

Is Your Brand Equity Holding You Back?

What Makes an Insight Truly

Leadership

30 Oct 2020

What Makes an Insight Truly "Actionable"?

Ethnography: Does Remote Research Really Count? Image

Ethnography

01 Oct 2020

Ethnography: Does Remote Research Really Count?

Safely Resuming F2F Research Image

Ethnography

18 Sep 2020

Safely Resuming F2F Research

Why Workplace Research Provides Rich Ethnographic Experience Image

Ethnography

09 Sep 2020

Why Workplace Research Provides Rich Ethnographic Experience

Five Alternative Techniques for Market Research Recruiting Image

Research Best Practices

12 Aug 2020

Five Alternative Techniques for Market Research Recruiting

The Conifer Research Ethics Manifesto (2.0) Image

Leadership

12 Jun 2020

The Conifer Research Ethics Manifesto (2.0)

Essential Remote Research Pivots to Make in 2020 Image

Leadership

15 May 2020

Essential Remote Research Pivots to Make in 2020

Conifer's 7 Favorite Design Research Frameworks Image

Leadership

21 Apr 2020

Conifer's 7 Favorite Design Research Frameworks

Digital Tools for Remote Ethnographic Research Image

Ethnography

25 Mar 2020

Digital Tools for Remote Ethnographic Research