The Conifer Blog


15 Jun 2022

Immersive Research: First-Hand Experience Inspires Change


26 May 2022

Aligning Together Apart: Designing Better Cross-Functional Collaboration


26 Apr 2022

Cracker Jack Gems of Innovation Jargon


16 Mar 2022

Connecting the Workplace Ethnography Dots with Evan Hanover


10 Mar 2022

Tricks to Boost Participant Engagement in Qualitative and Ethnographic Research


10 Feb 2022

Changing of the Guard — Gen Z Entering Buying Power


21 Dec 2021

Ping Pong Tables and “Beer Fridays” Aren’t Enough: The Human Element in Employer Branding

Habit & Behavior

18 Dec 2021

Market Segmentation Is Always Important — But Why Do I Need to Reset NOW?

Habit & Behavior

11 Nov 2021

Frameworks for Change: Understanding Consumer Behavior and Habits

Habit & Behavior

15 Oct 2021

Getting the Unvarnished Truth

Research Best Practices

27 Sep 2021

Which Came First Quant or Qual?

Habit & Behavior

31 Aug 2021

All the Feels: Tuning-in to Emotions in Research