The Conifer Blog

Habit & Behavior
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Ethnography

10 Feb 2022

Changing of the Guard — Gen Z Entering Buying Power

Habit & Behavior

18 Dec 2021

Market Segmentation Is Always Important — But Why Do I Need to Reset NOW?

Habit & Behavior

11 Nov 2021

Frameworks for Change: Understanding Consumer Behavior and Habits

Habit & Behavior

15 Oct 2021

Getting the Unvarnished Truth

Habit & Behavior

31 Aug 2021

All the Feels: Tuning-in to Emotions in Research

Leadership

15 May 2020

Essential Remote Research Pivots to Make in 2020

Innovation

07 May 2020

COVID-19 & Culture Changes

Leadership

21 Apr 2020

Conifer's 7 Favorite Design Research Frameworks

Habit & Behavior

28 Feb 2020

Hacking Habits: Tapping into Consumer Behavior and Routines

Innovation

19 Nov 2019

Put a Bow On It: Unwrapping Experiences with Unboxing

Habit & Behavior

07 Mar 2019

Can a Deprivation Study Deliver Brand Inspiration?