Conifer Research

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    Adaptability and flexibility are the core needs of today’s research and insights teams. In the shadow of COVID-19, teams...

    The world around us is complex. How people make decisions, what the next best step in an experience should be, how...

    It’s 2020, and in a world caught in the throes of the coronavirus pandemic, remote research tools are becoming our saving...

    The consumer and end user is at the heart of all research. In order to stay relevant and successful, brands and the...

    Humans complete millions of unconscious tasks every single day. Most of the time they can't explain why they do the...

    One size doesn't fit all when it comes to your business question. At Conifer, our methodologies are a perfect mix of...

    The word "prototype" can mean just about anything. It can mean rubber bands, paper clips, and pipe-cleaners from an...

    Being tasked with filling an innovation pipeline can be exciting, inspiring, but also daunting. The opportunity to pave...

    Tearing into a gift or unwrapping a new purchase is a high emotion and high stakes moment. Consumers may bring...

    Wouldn’t having an unlimited amount of time and spend for your research projects be great? Imagine the problems that...